A Chinese Game Designer Laid Off by Blizzard Caused a Drama Among Chinese Gamers

September 13, 2024

In recent months, the story of a Chinese female game designer has captured attention in the gaming world, highlighting the challenges and controversies faced by international professionals in the industry. This blog post delves into her experiences, the projects she worked on, and the subsequent backlash she faced from the gaming community.

Career Trajectory and Notable Projects

The game designer, known as Angela, initially gained recognition for sharing her experiences of studying in the United States and working at major gaming companies. Her portfolio includes work on several high-profile projects:

  1. Call of Duty Mobile at Tencent in China
  2. Single-player levels in Call of Duty: Modern Warfare 3 (2023) at Activision Blizzard
  3. The canceled Overwatch 2 PvE mode at Blizzard

Controversies and Workplace Anecdotes

Angela's social media presence, where she shared behind-the-scenes glimpses of her work life, became a source of controversy. Some of her posts revealed:

  • Unfamiliarity with character names during her Blizzard job interview (referring to Reinhardt as "Big Hammer")
  • Difficulty remembering character names at work (calling Zarya the "Russian girl")
  • Confusion over character names in discussions with colleagues (referring to Doomfist as Iron Fist)
  • Mentions of extended break times, such as afternoon tea sessions during work hours
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Layoffs and Community Backlash

Earlier this year, Angela posted an emotional video about being laid off from Blizzard, which sparked significant discussion in the gaming community. The timing coincided with Microsoft's acquisition of Activision Blizzard.

Following her layoff, Angela announced plans to become a mentor in a study abroad program, aiming to guide Chinese students aspiring to become game designers in the US. However, this decision was met with criticism from some members of the gaming community.

Many Chinese gamers, frustrated with the cancellation of the Overwatch 2 PvE mode, directed their anger towards Angela. They accused her of unprofessionalism and claimed she deserved to be fired. The backlash escalated to cyberbullying, eventually forcing Angela to delete her social media accounts.

Recent Developments

According to professional networking sites, Angela has since joined Firewalk Studios. However, her association with the studio's project Concord, which faced significant challenges upon release, led to further criticism from some corners of the gaming community.

Reflections on the Industry

This story highlights several important issues in the gaming industry:

  1. The challenges faced by international professionals in adapting to new work environments
  2. The intense scrutiny and pressure game developers face from passionate fan bases
  3. The impact of social media on professional reputations in the gaming industry
  4. The volatile nature of employment in game development, especially during periods of corporate restructuring

While opinions on Angela's professional conduct and qualifications vary, her story serves as a stark reminder of the complexities and pressures within the gaming industry, especially for international professionals navigating cultural and linguistic barriers.

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